The Digital Camera and the Retailer
August 31, 2004 by Rick Segel
Filed under Advertising and Marketing, Customer Service/Customer Experience, Retail Reference Library
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More and more CRM (customer relationship management) software packages... [More...]
Don’t Worry About The Mule Going Blind– Just Load the Wagon
August 24, 2004 by admin
Filed under Leadership / Motivation, Retail Reference Library
That expression is my all-time favorite and I have used it consistently... [More...]
The Free Pinpoint Radio Commercial
August 10, 2004 by Rick Segel
Filed under Advertising and Marketing, Retail Reference Library, promotions
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One of the most effective forms of advertising and probably the most ignored... [More...]
What Is the Difference Between a Weak, Good, and Great Retail Salesperson?
August 3, 2004 by Rick Segel
Filed under Human Resources/Management, Retail Reference Library, Retailing is Selling
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Let’s start with the weak salesperson. These people hurt us because they... [More...]
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Invited Contributors
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David Geller
David Geller, of Jeweler Profit, is the author of Geller’s Blue Book,... More...
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Donald Cooper
Drawing on his real-life experience as a world-class manufacturer, retailer... More...
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David Geller
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