The Retailer's Advantage
Merchandising/Buying
Everyone Is Going To Try To Negotiate With You
September 28, 2004 by Rick Segel
Filed under Merchandising/Buying, Retail Reference Library, Retailing is Selling
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Last week I received a number of comments about the tip that suggested... [More...]
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Negotiate Everything
September 21, 2004 by Rick Segel
Filed under Merchandising/Buying, Retail Reference Library
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Over the next few weeks I will be offering various negotiating tips, but... [More...]
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Why Should I Buy From You?
September 14, 2004 by Rick Segel
Filed under Advertising and Marketing, Retail Reference Library
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When was the last time you asked yourself that question? If you are like... [More...]
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It’s Not Just a Web Site Anymore
September 7, 2004 by Rick Segel
Filed under Online Marketing/Social Media, Retail Reference Library, technology
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I am in the middle of the most exciting project I have ever worked on.... [More...]
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Events
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August 25: How Do Customers Find YOU? Demystifying Inbound Marketing and How It WILL Increase Your Traffic
Social media, landing pages and other inbound marketing techniques have... More...
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September 22: Effective Suggestive Selling
High pressure sales tactics are yesterday’s news. Pressuring the customer... More...
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October 27: Making Your Website More Competitive: A Website Review Sharing the Hot Techniques to Adopt and Adapt
When was the last time you shopped the competition? When was the last time... More...
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November 17: Pro-Active Retailing: Bringing Your Business to the Next Level
The days when we could open the doors, sit back, and expect customers to... More...
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August 25: How Do Customers Find YOU? Demystifying Inbound Marketing and How It WILL Increase Your Traffic
Tools
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Understanding the Misery Meter
People love disasters. If you’ve ever been stuck in traffic because of... More...
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The Differentiator Survey
Businesses are built on word of mouth advertising. But in order to create... More...
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Misery Meter Sales Terms
Want to create a sense of urgency? Draw customer’s attention to a... More...
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Open To Thrive Bundle
“Open to Thrive” was designed as a simple to understand and... More...
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Understanding the Misery Meter
Retailer’s Reference Library
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What Are You Giving Away for Free?
There is a new business model that has quietly creeping into the marketing... More...
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The Best of the FREE Promotions and Ideas!
FREE – FREE – FREE For the last three weeks, that is all I... More...
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Five Free Ways to Build Your Brand
An article by Seomul Evans. If you own a small business, you may have already... More...
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9 Questions To Ask About Your New Promotion!
In this article, You Will Learn: How to tell if your promotion is worth... More...
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What Are You Giving Away for Free?
- Japan's Retail Sales Rise 3.2%, Sixth Straight Gain - San Francisco Chronicle
- Citi retail arm targets affluent Americans - Financial Times
- Logitech International Swings To Net Profit On Retail Product Demand - Wall Street Journal
- Retail stocks drop; Office Depot's loss narrows - MarketWatch
- Retail stocks led by Family Dollar, Jones Apparel - MarketWatch
- Japan's Retail Sales Rise 3.2%, Sixth Straight Gain - San Francisco Chronicle
Market Watch
- ^RLX (S&P Retail Index) - 403.65
- AAPL (Apple) - 260.96
- WMT (Wal-Mart) - 51.13
- SHLD (Sears) - 68.98
- ^GOX (Gold Index) - 198.00
- SLV (Silver Index) - 17.16
- Stocks Watchlist
Invited Contributors
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David Geller
David Geller, of Jeweler Profit, is the author of Geller’s Blue Book,... More...
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Donald Cooper
Drawing on his real-life experience as a world-class manufacturer, retailer... More...
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David Geller




