Donald Cooper: Be Extraordinary, or Be Eliminated
April 28, 2009 by Rick Segel
Filed under Advertising and Marketing, Retail Reference Library
April 29, 2009 8 PM Eastern TRA Presents Donald Cooper’s presentation... [More...]
How to Ask for Deals: When Your Vendor Won’t Cut Prices
April 28, 2009 by Rick Segel
Filed under Retail Reference Library, Selling
In this article, you will learn: The six ways you can ask vendors to sweeten... [More...]
Six Critical Factors in Customer Loyalty
April 28, 2009 by Rick Segel
Filed under Retail Reference Library
In this article, You Will Learn: The six critical components to customer... [More...]
Donald Cooper: Myths, Lies and Management
April 22, 2009 by Cindy Potts
Filed under Retail Reference Library, Store Operations
April 22, 2009 8 PM Eastern TRA Presents Donald Cooper’s presentation... [More...]
Likeability: The Salesperson’s Secret Weapon
April 21, 2009 by Rick Segel
Filed under Retail Reference Library
In this article, you will learn: The power of likeability Four ways to... [More...]
Creative Contests Generate Traffic: Six Things Every Retailer Needs To Know
April 21, 2009 by Rick Segel
Filed under Retail Reference Library
In this article, You Will Learn: How to use creative contests to generate... [More...]
How To Answer the Phone
April 15, 2009 by Rick Segel
Filed under Retail Reference Library
In this article, you will learn: How to make sure your customer’s... [More...]
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Invited Contributors
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David Geller
David Geller, of Jeweler Profit, is the author of Geller’s Blue Book,... More...
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Donald Cooper
Drawing on his real-life experience as a world-class manufacturer, retailer... More...
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David Geller
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